Sep 4
Lloyd Cooper – MotorcyclesDirect.co.uk
Watford-based Motorcycles Direct were looking to totally overhaul their exisitng website to bring it up to date, both cosmetically and the way it was built as they were looking to push their company and brand online.
Following Blue Ink’s success of Hein Gericke’s 4theride.co.uk campaign during 2009 they were looking for something similar to push their company.
While they weren’t in a position to actually sell bikes online, they were keen to keep their exisiting navigation so it was up to me to re-work the interface in to a more presentable and definate fashion.
I did this by colour coding each brand department and make it look more like an online catalogue instead of a website, which I feel I have achieved.